Internet Decoration Industry Again Greet The Spoiler 58 City Launched A Key Decoration
September 26th news, 58 city, Anju will launch a key decoration service before the end of this year, overweight online home decoration field. 58 Zhao Tongyang, vice president of the same city, said that one button decoration service, based on big data for fast room matching, style suit design, pre display housing decoration appearance.
In the decoration service business screening standards, 58 cities, Anju customers strictly selected brand decoration enterprises to cooperate. At the initial stage, each city only cooperates with dozens of local businesses.
After completing the demand matching online, the 58 city and Anju customers will use the "Security decoration" service to follow up the landing and cover the whole process of design and decoration.
58 Liang Yuxia, general manager of Anju guest national household, revealed that it will also introduce an optional decoration service, which will be insured by the insurance company. The platform will cooperate with the insurance company to ensure that the most easily added items, delays, Jerry building and other problems in the decoration.
In fact, the real estate intermediary platform that aims to mess up the Internet decoration industry can be more than 58 cities. I love my family in July 16th, also the Internet home decoration platform company, Harbin Beauty Living Network Technology Co., Ltd. Obviously, these real estate intermediary platforms hope to be more deeply involved in the real estate industry, not just for housing sales.
Xie Yong, the chairman of my family, said that decoration is a strong related business in the residential industry, and the intermediary has a natural traffic flow advantage. Benson Zhang, chairman of the European Group, has said before that whether it is the sale of new houses or second-hand houses, it is decoration matters that come to the front, so the real estate intermediary is the most valuable traffic entrance of home decoration.
Obviously, with the 58 city, I love my family and other real estate agents in the Internet decoration industry overweight, the original industry pattern will be subject to no small impact. Moreover, the two major industry giants, Qijia and tuba rabbits, had already had a hard time. How to deal with the giants coming from across the border would be a major challenge for them.
After all, the situation of Qijia network and tuba rabbit is not very good before the giant enters the board. In April, Qijia network released its annual report in 2018. The company realized its first profit loss, net profit reached 51 million 640 thousand, while its total loss in 2015 -2017 has reached 1 billion 628 million.
Compared with Qijia net, the situation of Tuba rabbit is even worse. It issued a prospectus last year to apply for listing. According to the prospectus, the company lost 636 million in the first half of last year, and its revenue also dropped by nearly 40% to 270 million compared with the same period last year. Then in December 2018, tuba rabbit was exposed to IPO in Hong Kong and was revoked.
However, 58 big cities, I love my family and other cross-border giants will inevitably encounter the stubborn disease of the Internet home decoration industry. The most important problem is that at present, the concentration degree and standard level of housing decoration industry are not high, and the level of decoration is uneven. This leads to a high level of complaints in the industry as a whole, which will affect the reputation of the Internet companies themselves.
The consumer rights protection committee of Zhejiang province released a set of data in March this year. Data show that in 2018, its organization accepted 1967 complaints about home decoration, including 662 complaints about housing decoration, 1305 complaints about decoration and building materials. In housing decoration complaints, nearly 5 of the consumer complaints relate to the quality of decoration, including walls, ceiling cracking, floor tiles, wall tiles and so on.
To this end, 58 cities and other enterprises need more attention offline, use the Internet to deeply empower the industrial chain, promote the digitalization of the industry, improve the standardization level of the whole industry, and give users a better experience, so that they can stand steadily in the Internet decoration industry and get better development.
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