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How Does Clothing Store Impress Female Customers?

2015/11/2 22:13:00 39

Female CustomersClothing StoresMarketing Strategy

Many people think that women earn money well, which is why so many investors choose women's clothes. Venture project However, as competition becomes more and more intense, shops must find their own way in management, so as to satisfy customers' consumption demand and increase customer stickiness.

For women, if she is willing to try on your clothes, then she will have a bigger idea of buying this dress. When trying on it, she will probably be moved by other clothes and buy more clothes. Therefore, customers can try to recommend some matching objects such as coats and scarf when trying on customers, which will not only make customers feel better about the clothes they want to buy, but also play a role in related sales.

For female customers, we can use aesthetic selling. Aesthetic selling It is through interaction with customers, interaction, and interaction, sincere attitude and professional collocation technology will definitely move this kind of friends to buy! Sincere attitude is very important.

   Garment industry There is an old saying that it is very good. A good place is better than ten good shopping guides. Women must be more emotional than rational controls. Therefore, if clothing can be done in detail to satisfy customers, natural female customers can easily be touched. There is a little trick, no matter what customers buy, they give away a small gift, sometimes it is such a worthless little gift, but let the customer have a kind of intimate feeling.

Research shows that when a woman is shopping with her boyfriend, her desire to buy is two to three times normal, and the probability of placing the order will be greatly improved. Similarly, if a group of female friends meet for shopping, their buying probability is much higher than that of women who are shopping alone. Of course, the above is the general situation, and a few Shopaholic are excluded as a special case. However, it can be concluded from this point that it is a good way to sell women's clothing better for women who have a companion.

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The boss can not be a bit of a soft sell, language needs no words, only need a low-key frank, using the Tao (ideas, ideas, rules) to deduce, moving to the heart is more valuable than the reason, learn to hide, abandon the law, try not to install big brother, the best law is always hidden in the stomach do not speak out. Because this is China, trust is more important than competence. Being a person is more important than doing things.

Peng Xiaodong's classic quotations:

1, the real talent is tossing about. Those who are torn or break through, or choose to escape.

2, the real sale is trust, and trust is more important than competence. When you wear a fake watch, millions of people say that you are trusted. If you wear a real millions of people, they say that you lose trust.

3, senior salesmen sell ideas and create demand with high prices for products; low-level salesmen sell their mouth, ask for money, and sell products at low prices.

  4、销售企业的老板卖人品获得人脉成交事业;销售产品的老板卖智慧获得支持成交生意......(未完待续,更多精彩尽在彭小东导师的现场精彩演讲,彭小东导师:《不懂行销力,如何当领导》,《一本书读懂大数据营销》,《广告媒介江湖行销之四刀》等畅销书作者,中国广告媒介行销培训第一人,全球华人总裁卓越行销力导师,品牌竞合力暨切割领导力艺术创始人兼总教练;中华传媒行销力学院院长(筹),中国民营企业大学校长(筹);媒无界网,行销力网创始人兼总顾问,中国广告销售神奇教练,中国传媒营销教父,曾有过个人一天签订三张广告销售合同,三个月完成全年销售任务等成功广告销售,传媒营销经历;现任行销力国际控股集团,行销力传播董事长,行销力国际控股集团五大业务板块:品牌管理,广告传媒,咨询培训,资源整合,资本运作!五大品牌全球 Operation center: marketing power - marketing problem up to now! Media is boundless - spread without borders, media without boundaries, reach the world! Core competitiveness - the advantage of surpassing competitors! Wisdom of president, wisdom, intelligence, intelligence, competition, cooperation, win win!


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