Footwear, Luxury Goods And Other Industries Are The Best Areas For Investment.

The "China investment Italy forum, brand Italy", hosted by the Italy Foreign Trade Commission, was held in Beijing in October 30th. The business office of the Embassy of Italy, the Beijing Representative Office of Italy Foreign Trade Commission, and the Secretariat of China International Investment Fair. Chinese Enterprises And relevant media attended this forum. The forum discussed the overall situation and opportunities for Chinese enterprises to invest in Italy.

Massari Augusto, a commercial counselor of the Embassy in Italy, introduced Italy's investment policy and environment. He said that Italy attaches great importance to investment in Chinese enterprises, and in order to attract foreign investment, it will further enrich its investment policies in various ways, and has drawn up policy documents for attracting foreign investment. In addition, Italy has strengthened the visa convenience policy, which will strongly promote Chinese enterprises to care about investment.

Italy foreign trade The chief representative of the Beijing representative office, and Lai Shiping, chief representative of the representative office of China, delivered a keynote speech on the investment advantages and opportunities that Chinese enterprises care about. He said that Chinese enterprises care about investment and help expand the international market and help Chinese enterprises expand their sales network. Italy has close ties with Europe and has strong penetration in trade with countries such as North Africa and Arabia, especially in the countries and markets that China can not penetrate at present.

When it comes to investment content that Chinese enterprises are interested in, Lai Shiping said, services, consumer goods, luxury goods, and system. shoes And other related fashion industries are all investment areas that Chinese enterprises can refer to. These include high-tech products represented by high-end consumer goods such as Armani and Ferragamo, consumer goods, machinery products, and limited edition production. Besides, Italy is Spin Furniture manufacturing and other fields also have very good experience. He emphasized that Italy has all-round design ability in fashion design and industrial design, and its artistic design is highly developed. For example, it is possible to recover the unsalable products of Chinese enterprises through design, regain market recognition and better profits, and help Chinese enterprises go global.

At present, China's acquisition of enterprises in Italy is not the main reason. Investment mode This is more reflected in the fact that Chinese companies pour large amounts of capital into the Italian company. Facing the main problems faced by Chinese enterprises in overseas investment, Yang Lin, partner of Ying Ke law firm, introduced the differences in language culture, legal provisions and management concepts, the political risks, economic conditions and economic system differences between the target countries, which increased the management and operation costs, financial and financial risks, and exchange rate risks. In addition, she also explained the risk management of overseas investment of Chinese enterprises and the implementation of effective risk management measures.