"Design +" Thinking Runs Through Or Integrates Leather Forum.

Haining, as an important force in China's leather industry, has made many fruitful explorations in this area. The Haining Leather Fair with "design +" as its theme has become a national celebration with distinctive features, prominent themes and far-reaching influence.

For example, the trend of China's international leather and fur clothing has been published by Professor Wu Haiyan as the master plan, absorbing the latest design trend and integrating the international resources of Copenhagen fur.

This year's Haining China Leather Fashion Week has increased the proportion of designers in a large proportion.

The proportion of special shows, famous Chinese designer, New York fashion week publisher Li Kun, Hongkong design prodigy, designer Liu Sicong of the goddess's new clothes, famous young independent fashion designer, cross border Shenjiao Ye Qian will show talent on the stage of fashion week.

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The gold prize winners of the China International leather and fur garment design Grand Prix will be directly signed as original plation designers and become the new blood of China leather fashion "design +" strategy; even the discussion forum of micro economy forum of red economy will naturally integrate into "design +" - how Internet Celebrities and fashion celebrities attract fans and enhance their popularity.

In addition, the pformation of leather fashion industry with actual effect is also present.

One of the main features of the exhibition is the "show and Exhibition integration", which has created the exclusive mode of "watching show + ordering". "Seeing trends and placing orders" has achieved seamless connection between design creativity and market.

Insiders said that all sectors of the economy experienced difficulties in selling sluggish and declining profits under the downward cycle of the economy, but the reason was supply side contradiction.

To solve this problem, the industry must adjust its structure in time for the great changes in the preferences and habits of the terminal consumers.

As leather and fur clothing enter the consumption era of individuation, customization and light luxury, the traditional production mode will become more and more difficult to continue. Only by relying on the strength of design and originality can the industry upgrade.

It is gratifying to note that the Haining China Leather Expo with "design +" as the theme is reflecting the endogenous driving force for leather and fur industry to carry out the supply side reform.