Vip.Com'S Sale To Change Flagship Store
I believe that many netizens have the experience of buying goods on vip.com's special sale place. In recent days, vip.com has to change its 3 day sale way, and set up its own flagship store.
from
Vip.com
Vip.com has recently launched its official flagship store and has opened up a small number of brands, but vip.com is still responsible for its operation. Businesses only need to supply.
Vip.com introduced the brand.
Flagship store
The function is to turn the 3 day sale mode into normal operation. The brand is in line with the schedule, and the brand can be sold online every day.
Vip.com will build a long period of time for brand businesses, which can be sold online for several months online, and will be distributed to the entry on the classified pages, and the entry will also be allocated in the operation period.
Meanwhile, according to vip.com, a new system will be introduced to support the operation of businesses, but no business has been opened yet.
"This is the path of Tmall + Juhuasuan, and the future may be pformed into online outlets."
Some businessmen said, in addition, in the trend of Tmall's content pformation, community-based and internationalized pformation, vip.com or half-way will cut off Tmall's traffic and pfer to vip.com.
For businesses, it is also a major positive.
It is reported that compared to Tmall Taobao, most of the brands in vip.com's profit is higher, brand players can not only long-term stable inventory, but also can improve the user's sticky in vip.com.
But another signal from the event is that vip.com will strengthen the management of brand business, increase the entrance threshold, and the supplier's account may be lengthened.
In recent years, the value of vip.com has been valued by many organizations.
According to vip.com's 2015 announcement
Financial Report
We understand that the total net revenue in fiscal year 2015 is RMB 40 billion 200 million yuan (about 6 billion 210 million US dollars), gross profit is RMB 9 billion 900 million yuan (about 1 billion 530 million US dollars), which is 72% more than RMB 5 billion 750 million yuan in the 2014 fiscal year.
The Motley Fool, a well-known US investment website, once wrote that vip.com's ROI will exceed Baidu in the future.
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