Effective Promotion Strategy For Clothing Stores

At the time of a new season, the major clothing stores are busy and have promotions. How can they promote sales in winter? For this question, Xiaobian interviewed professionals and arranged the following 15 most effective promotional strategies for clothing franchises.

Promotional methods of clothing franchises: return to cash

The return is the amount of money that the terminal store is required to buy and how much money it will return at the time of promotion, such as buying 200 yuan to 20 yuan, just like playing 10 percent off.

Open a clothing store to make money? This kind of sales promotion means a lot of shopping malls, because it is returned directly with cash, so the attraction is bigger.

However, when making sales promotion, we should pay attention to the amount of cash in circulation, which is neither beyond the limit nor attractive. Therefore, it is very important to make a reasonable amount of cash back.

Shopping malls are used more. They can also be used in larger shops. They can be promoted for about two days. The banners can be hung up in advance. The real promotion time can be limited to one day. The general product discount is relatively low, and the new product price is closed. If there is not enough quantity, you can continue to apply to the company so as to achieve certain influence. Find a good theme, such as full court decoration, facade relocation, shop celebration, etc.

Is it profitable to open a clothing store? Raffle promotion refers to the use of the psychology of consumers to pursue excitement and hope for winning prizes, winning cash, prizes or commodities with raffle, and strengthening the desire to buy certain products, which has a direct pulling effect on sales, and can attract new customers to try to buy, encourage old customers to buy again or repeat many times, so as to achieve the purpose of promoting product sales.

It's the most common way of promotion in our daily life.

The promotion of raffle is not only a big brand, but also a brand new entering the market.

Fixed promotion time, let

Form a habit, mainly based on special offer, such as special sales promotion day every Saturday, such as monthly special price special store, store the positive price products, and then replace the products after the sales promotion.

Open a clothing store to make money? For larger stores, inventory is also large, special specials can be tried.

Some stores sell 60 percent off, but in another way, such as 50 percent off and 20 percent off, attract a lot of people to buy. This is the psychology of grabbing people's favor.

Shops can also be borrowed, for example, members can fold up the discount, for example, how much can be bought 10 percent off more.

In the short term, it can boost sales quickly and effectively, increase the amount of consumers' purchases, and have the most impact and allure on consumers. The most common and effective promotion strategy is the direct discount in sales promotion.

Now the market integrity is not high, everywhere.

Everywhere, it is full of consumer traps. In the face of a turbulent market environment, consumers sometimes feel indifferent and face a lot of sales promotion activities.

Open a clothing store to make money? Therefore, in such a big environment, discounting goods is the most direct way. It is also the most acceptable method for consumers.