How To Decide The Location Of The Most Suitable Clothing Business?

"As long as we choose to open business in a busy and bustling area, our business will be good", but from shops that are bustling with bustling areas, and soon after business is closed, we can prove that this idea is a misunderstanding.

Agam believes that the correct meaning of this sentence should be to find the most suitable place.

The following factors should be taken into account when searching for the best location of the store:

1. is the business district of this region suitable for thinking?

Industry.

2. if we need a mass consumer market, we can consider the first level business circle with convenient pportation and frequent crowds, so as to increase the visitor ratio and increase business income.

But if we need to emphasize the loyalty of the small consumer market, we can consider the operation of the sub market to reduce rent and other cost burdens.

3. longer business hours, businesses can choose to operate in crowded commercial areas, and increase business revenue over a long period of time.

4. if you want to open a community store, because the consumption pattern of the community is relatively closed, we must consider the saturation of the commodity market and the occupancy status of the existing industry.

5. is the venture capital fund ready to pay the rent burden of the site?

6. is the number of stores in this location adequate for future expansion of equipment or commodities?

7. the

The number of households and households increased or declined.

8. the main resident population in this area is the elderly or the young.

9. is the community an old community or an emerging community?

10. what I want to do

Is it in line with local regulations?

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Clothing management is a science as well as an art.

Once you decide to start a business in a certain place, you must conduct a comprehensive survey of the selected locations, and understand the traffic conditions, population density, human flow and so on.

In terms of clothing management, there will never be a way of business that is universally acceptable.

Shop location is a comprehensive decision-making problem.

Reasonable location plays an important role in the successful operation of clothing stores in the future.

Briefly introduce some points for attention when choosing a store:

Admittedly, passenger flow is the basic factor determining the performance. Knowing the volume of passenger flow and knowing the location market of the passenger flow is the main factor to consider when choosing the location of the store.

Business environment is the surrounding commercial facilities and the corresponding supporting facilities, such as catering establishments, entertainment places, etc.

Modern business is becoming more and more popular in one-stop shopping mode, and it can bring a large number of potential customers to the surrounding environment.

Example: a brand franchise system is a leisure item. If there are leather stores, branded women's wear, or accessories such as trinkets and boutiques, it will bring a large number of customers to the future business.

After selecting the ideal geographical location, the leasing work of the store will begin.

At this time, it is very important to be able to choose a shop with the right price for the future successful operation. The rental cost is not only a huge investment in the early stage, but also will affect the operating cost of every month in the future. The high monthly rent will also be a psychological burden for the operator.

Based on these problems, we should take some measures to control the cost when we rent the storefront: collecting information and comparing horizontally, so as to make the most reasonable choice. Secondly, we must choose the location in the long-term perspective. The property prices of the developed mature business circles are quite high, and in the developing areas with potential, we can often find more economical storefront. In this case, signing a long-term lease contract with the owners is quite beneficial to the long-term development of the franchisee.

Competition analysis is very important. In fact, competition is not necessarily an unfavorable factor. While dividing up the market, competition also makes the market scale. Scale effect can enhance popularity and bring more consumers. If a competitor in a business circle is misplaced in terms of business content and himself, such competition is not a real factor, otherwise, it needs some consideration before making a conclusion.

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