Lin Jun, Chairman Of Holy Land Group, Released New Year's Message.

At the beginning of the new year, everything is new. On the occasion of the new year 2015, Lin Jun, chairman of the holy land group, delivered a new year's message. He said that in 2014, the holy land group was committed to building the Chinese leather industry ecosystem, and put forward the development strategy of "bringing in and going out", and successfully went abroad for China. overseas market Establish a green channel between them.

2015 is the first year of China's economy entering the new normal. The Holy Land Group will focus on project construction, organize marketing carefully, pay close attention to increasing revenue and expenditure, make real performance appraisal, gather huge energy, and realize the new dream of the holy land with innovation and reform.

Attachment: Lin Jun New year's message

When the law returns to spring, the Vientiane begins to renew. We bid farewell to the 2014 outstanding achievement and usher in the 2015 of hope. On the occasion of the arrival of the new spring, I would like to express my sincere greetings and new year's greetings to all the staff and family members who have been working hard and striving for unity all the time on behalf of the Holy land group.

Joy is perspiration, and success is accompanied by hardships. 2014 is a tough year, a year of creation, and a year of bumper harvest. In the third Plenary Session of the 18th CPC Central Committee, it gave us confidence to reform and revive the economy. Looking back over the past year, under the circumstances of major economic changes at home and abroad, especially in the industrial situation, the holy land has responded positively and has made encouraging achievements despite its difficulties and challenges.

In 2014, we worked hard to build the ecosystem of China's leather industry, put forward the development strategy of "bringing in and going out", and successfully went out of the country to establish a green channel between China and overseas markets. In 2014, we successfully opened the construction of steam Expo, and opened up a new chapter for the transformation and upgrading of the company to build the largest auto parts market in Southern China. In 2014, according to the development needs of the company, we carried out the policy of streamlining our troops, deepening the reform of enterprises, and strengthening internal control and management, so as to improve the economic efficiency of enterprises and lay a solid foundation for the sustainable development of enterprises.

2015 is China's economy. New normal goals The first year of development is the key year for comprehensively deepening the reform. We must "recognize the new normal, adapt to the new normal and lead the new normal". We must be able to find new problems, catch new signals, grasp new changes, seize new opportunities and create new benefits. We will focus on project construction, meticulously organize marketing, pay close attention to increase revenue and reduce expenditure, do real performance appraisal, and gather huge energy. Fight for the goal together, fast horse and whip, kick the hoof, play a holy land dream, unity of strength and innovation.

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"Export leather and leather products (footwear) technical guide" (hereinafter referred to as the "technical guide") is a sub item of the Ministry of Commerce's business policy and business information release system development and operation and content maintenance project. It was officially released in 2003. The China Leather Association is the commissioned unit of "technology south", and it was updated in 2006 and 2009 respectively. To help the leather industry understand and adapt to the new international trade environment, the Ministry of Commerce commissioned the China Leather Association to update the technical guide again by the end of 2014.

Through coordination, the China Leather Association has set up a special renewal working group to investigate and collect information on the operation, product standards and trade dynamics of leather industry at home and abroad, and through the national leather Standardization Committee and the national footwear Standardization Technical Committee and other institutions, it has solved the update of the leather industry testing standards at home and abroad, and has also made great efforts to exchange and research with the opportunity of participating in international events, thus accumulating a large amount of material for the renewal work.

This update relates to the basic situation of China's finished leather and footwear export commodities, the difference between China's leather and footwear standards and international standards, the technical regulations, standards and conformity assessment procedures of target market, the differences between China and the Chinese, the common technical trade measures of Chinese enterprises, and the case analysis of production inspection.

At present, China's leather industry has maintained a relatively stable growth, but the downward pressure is greater, especially when exports are affected by the international financial crisis and face many difficulties. In recent years, great changes have taken place in the international trade environment, technical barriers to trade are constantly emerging, and the standards in some countries and regions are becoming more stringent. By updating the technical guidelines, it is convenient for the leather industry export enterprises to grasp the dynamics of international trade in time, understand the new rules of international trade, safeguard the interests of enterprises, avoid economic losses, and ensure the orderly and stable export business.

The updated technical guide is scheduled to be released by the Ministry of Commerce in February 2015.