Yintai Business Disclosed Semi Annual Report Of 5 Decline In 7 Stores In Hangzhou

Less than p ago, the Yintai business group disclosed half year's performance of its national department stores. 5 sales in 7 department stores in Hangzhou declined year by year, the largest decline reached 12.6%, while the only growth was its discount stores.

In addition, the company released the announcement in the end of April. It is estimated that the net profit attributable to shareholders of Listed Companies in 2014 1-6 will be reduced by about 40% compared with the same period last year.

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< p > for department stores, although the decline in sales does not prove that profits decline, it is enough to explain the shrinking of the consumer market.

At the moment, many department stores in Hangzhou are closing up for decoration. What will happen to the retail industry in the second half of the year? When will the retail winter be warmer? < /p >

< p > > strong > department store semi annual report, performance decline is common label < /strong > < /p >

Less than p ago, Yintai (commercial) Group Co., Ltd. announced the performance report of intime department store in the first half of this year. "Declining performance" has become a common label of many department stores in Hangzhou.

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< p > the report shows that 5 of the 7 department stores in Hangzhou, such as Wulin, Linping, West Lake, Qingchun, Fuyang, cultural plaza and Chengxi shops, have seen year-on-year decline in performance, and 1 new stores can not carry out year-on-year calculations.

Among them, the year-on-year decline has reached a maximum of 12.6%.

The only positive growth is Yintai department store Hangzhou Cultural Plaza.

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< p > in addition, the company released the announcement in the end of April. It is estimated that the net profit attributable to shareholders of Listed Companies in 2014 1-6 will be reduced by about 40% compared with the same period last year.

The main reasons are the weak consumer market, the impact of the electricity supplier, the diversion of new shops, the decline in gross margins, and the cultivation of new customers in B.

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< p > < strong > anti customer oriented, "the only growth" in < a href= "http:// www.sjfzxm.com/news/index_c.asp" > discount shop < /a > /strong > /p >

< p > in the semi annual report issued by Yintai, we found that the only performance growth company was its discount store and had a significant growth of 19.8%. It seems that the former member who used to supplement sales in the "7 sons" has now become the "protagonist".

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< p > is it true that some of the original department stores have gone to some outlets? A very vivid example has been found in the outlets. A famous brand has been growing month by month in Oteri J's performance. Its popular shoes have become the single item that the guests are most willing to place orders. At present, the performance of this brand in Orai store has exceeded that of the department store.

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< p > in addition to the single shop performance of discount stores exceeding the price list, Oteri J's half year performance is also remarkable.

It is reported that Bailian Xiasha outlets in the first half of this year's performance was 520 million yuan, an increase of 24% over the same period, the performance figures have even exceeded many of the department stores located in the city center.

The performance of the sand boat located in Qianjiang new town is also very obvious, with a year-on-year growth of 21.06%, and the growth rate of the number, quantity and price per passenger unit is quite obvious. Among them, the growth rate of sports and leisure classes is the highest, reaching 41%.

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< p > "big economic environment is not good, more customers are willing to look for cost-effective products. At this time, people are more sensitive to price than any time, so the ole shop with good property conditions and commodity conditions will be especially popular."

Analysis of the retail industry.

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< p > < strong > < a > href= > http:// > www.sjfzxm.com/news/index_c.asp > Gold performance > /a > contraction, vice level business circle showing weakness. < /strong > /p >

< p > main city department store performance is in the doldrums, but the secondary level business circle often brings surprises to people. Last year and the year before last, the performance of department stores in Hangzhou sub level business circle grew strongly, but from the first half of this year, the second level business circle seems to be showing signs of weakness.

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< p > from the first half performance report released by Yintai group, Yintai department store Linping and Yintai department store Fuyang store showed negative growth in the first half of this year, representing a year-on-year decline of 6.9% and 3.6% respectively.

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< p > "weak gold consumption is the main reason for the negative growth of department stores in Hangzhou this year."

A head of a department store in a secondary business district in Hangzhou said, "this year's gold sales performance is poor, largely due to the" rush for gold rush "of China's aunt last year, and a large part of its consumption power has been diluted.

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< p > "this year's economic environment is depressed. As a sub urban area of Hangzhou, it has also been affected."

The head of the department store said, "people have less money in their purse, and their consumption in the mall is also reduced."

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< p > < strong > forecast for the second half of the year, the industry showed cautious optimism < /strong > < /p >.

< p > this year, < a href= "http:// www.sjfzxm.com/news/index_c.asp" > general merchandise industry < /a > is still stuck in a continuous downturn. The industry generally believes that this marks that the department store industry has entered a stage of steady development after experiencing a rapid growth period, which means that the era of making quick money has passed.

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At present, many stores in West Lake, such as Bai Da, Guo DA and Yintai of West Lake, are carrying out the heavy lifting action to prepare for the second half of the year. What will happen to the retail industry in the second half of the year? When will the retail winter be warmer? < p >

< p > a senior member of the retail industry believes that the downturn in the retail industry is very much influenced by the macro economy. But from a micro perspective, the department store industry needs to adjust to the industry rules, but the effect of the adjustment will depend on the market capacity.

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< p > "generally speaking, the second half of the year will be better than the first half of the year. On the one hand, there are many adjusted department stores appearing in the second half of the year, which will stimulate the market. On the other hand, there are many holidays in the second half of the year, and it is also a season for Hangzhou customers to do habitual shopping."

"In general, we are cautiously optimistic," the retail industry veteran said.

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