When Communicating, Be Careful And Patient.

　　 clothing Sales skills have a vital impact on improving the turnover of clothing stores. Some clothing stores have a good traffic volume, but sales have been on the decline. Business is bleak because they ignore the clothing sales techniques and fail to notice some problems in clothing sales.

Then, how can we increase sales by opening a clothing store? In fact, the attitude of the dress guide is very important in the sales process of clothing, and the good attitude of the guide will produce a good driving force, and then bring good sales results. Generally speaking, in the process of clothing sales, if you want to increase sales, clothing salesmen should be careful not to commit five fatal mistakes.

Wrong, tone is rigid, a little commanding.

Some salesmen sell their clothes to customers when they are selling clothes. They are too rigid or even commanding, such as "look here" and "you try". This makes customers feel obsessive-compulsive and uncomfortable. Some customers are enjoying their shopping process. If the service is thoughtful and intimate, they will feel that it costs more money, so try to use "please..." Tone and customer communication.

　　 Mistake two, do not sell products with specific aim.

When we sell women's clothing, if we just talk about the regular characteristics of commodities, this will make customers lose the desire to buy. Therefore, we should skillfully use the sales method, focusing on the characteristics of women's clothing, but we need to familiarate the design, quality, function and price of women's clothing. We should focus on the different points for different people, so that the psychology of customers can be changed from hesitation and comparison to belief and determination, and finally the sales will be successful. It is a very important part of women's clothing sales skills to buy customers' belief in the shortest time.

　 Mistake three, let yourself be in a passive role.

Seeing the customers coming to the door, the saleswoman of many women's clothing shops opened the first sentence: "Hello, welcome, please feel free to see." In this way, let yourself be on the passive side, waiting for customers to look for the selling point of your clothing store, and if you can't find it, leave. If you lead the customer, "Hello, sir / madam, please come this way. This is the new style of our shop. It's the most popular one this year." This not only gives customers a new listing information in the store, but also takes advantage of this opportunity to introduce merchandise, which greatly improves the chances of successful merchandising.

Mistake four, help customers make decisions without authorization.

When customers can't make up their minds, they will ask the salesperson's advice. clothes It suits you very well. You can take this. But from the side to shape the value of goods, it can be said, "this style looks elegant and elegant on you," with these compliments, so skillfully choosing the difficult problems to return to customers. Ordinary customers like to listen to more pleasant words, although there are some white lies, but customers buy that share of comfort.

Error five, direct refusal of customer requests

When a customer asks for a request, if you refuse directly, it is very easy to shut the customer out, so that you can't get a client. For example, "our products are not discounted" is undoubtedly the determination to crack down on customers' purchase. Therefore, in terms of price, we should skillfully shift the concerns of customers, and emphasize and shape the value of goods, so that customers feel that they are worth the money.

Details determine success or failure. Sometimes, some subtle links can lead to sales failure. Therefore, in the clothing sales process, the clothing shopping guide should pay special attention to those five points above, and never make such mistakes, so as not to miss them. Sale Opportunity leads to a decline in sales. We must take warning.