"Old Clothes New Fashion" Perfect Interpretation Of Environmental Protection In Charity Way

< p > "China Fashion Festival", which was jointly built by Beijing TV station and fashion media group, has been successfully held for four sessions. This year is the fifth session.

Starting from the theme of "the power of dreams", this grand ceremony interprets the spirit of fashion with four key words: "environmental protection, youth, creativity and love".

On the basis of this, the fashion environmental protection activities were specially launched: < < a href= "//www.sjfzxm.com/news/index_c.asp > old clothes > /a > new fashion.

The purpose of the activity is to "explore the inspiration of environmental life, promote the trend of green fashion and boost the dream of charitable love". We call on you to donate the idle winter clothes in your home, and let the old clothes shine with new life through the skillful hand of < a href= "//www.sjfzxm.com/news/index_c.asp" > designer < /a >.

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< p > this "new fashion for old clothes" campaign is working with Fornet and Tongxin mutual benefit public institution to remove clothes for pformation. The rest of the clothes will be cleaned and sterilized by Fornet, and then donated to the "concentric reciprocal" public welfare organization.

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< p > it is reported that since the official fashion of micro-blog launched the "new fashion of old clothes" activities on the 5 th of this month, netizens responded enthusiastically, and the total number of Posts was over 1 million 220 thousand, and more than 3000 times were forwarded.

Guests Chun Ni, Sun Qian and Ren Zhi not only actively participated, but also talked freely with netizens about their fashion ideas and environmental concepts through micro interviews, and called for more people to join in this activity.

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< p > many donors are not afraid of the winter coldness, and they gather to organize the idle winter clothes of Beijing's 12 fortune Knight store.

According to statistics, in a short span of two days, a total of over 2100 items of clothing were raised, and many enthusiastic people who were unable to participate in donation activities for two days at the weekend indicated that they would send the finishing winter clothes to donation points later.

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On the day of P, famous designers and fashion stars design and pform old clothes in the form of group cooperation, becoming the highlight of donating clothes.

At the scene, designer Guo Pei joined hands with Sun Qian, Zeng Feng Fei joined up with Chun Ni. They chose clothes from the old clothes donated by everyone. They launched a heated discussion, using new inspiration and new design to pform old clothes, so that the old clothes were changed into a fashionable single product.

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On the short donation ceremony, Ms. Qian Dandan, the general manager of fashion media group and director of China fashion fashion director Xu Cong of Beijing TV China fashion show, gave the donated clothing to representatives from the same heart, and the six designers and stars shared this tender moment.

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< p > Ms. Qian Dandan said: "< a href=" //www.sjfzxm.com/news/index_c.asp "> China Fashion ceremony < /a > after the fourth session, this year introduced the activity of" new fashion for old clothes ".

The pformation of old clothes can not only reflect individual creativity, but also more importantly, environmental protection. We hope to demonstrate the designer's ingenuity to the public so as to convey a new attitude of green fashion.

At the same time, we call for extensive participation in society through various channels through charity. The participation of several stars has boosted more positive energy, boosted the pmission of love, and obtained a particularly good response and support.

At the end of this year, there are people who have dreams, love and strength to act and make the winter no longer cold.

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"P," a representative from the concentric mutual benefit organization, said: "I am very grateful to the Chinese fashion festival for launching this new fashion activity for the old clothes, and to collect a lot of clothing for concentric reciprocity, which is very helpful for the economically difficult workmates and students, and can bring warmth to them in the cold winter."

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< p > for this new fashion activity of old clothes, Ms. Xu Cong commented: "compared with the previous year's ceremony, this year's activity of" new fashions of old clothes "is a new bright spot.

In fact, fashion is not only the material, extravagant and boasting of people's misconception, fashion is also innovation, fashion can also be very warm.

This activity embodies a kind of value concept, that is, in the form of environmental protection, we should use creativity to create new vitality for idle things. We should use innovative force to call on everyone's kindness to help people in need. This is undoubtedly a perfect interpretation of the connotation of fashion.

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