The Risk Of Purchasing Fake Small Bills On Behalf Of Others Is High. LV Takes Online Measures To Crack Down On Counterfeits

Before Lenovo, LV once again raised the banner of "cracking down on fake goods" in China, hoping to curb the proliferation of online fake goods. The status of luxury goods in China has become increasingly awkward: the price advantage of counter products is missing, and popularity is declining; The business of overseas purchasing agent has been growing, but the true and false are mixed and lack of guarantee.

　　 Big name online crackdown on counterfeits, Purchasing risk Still exists

A few days ago, Luxury brand LV came to China again to crack down on counterfeiting. This time, it focused on the network market.

It is reported that LV and a large domestic shopping website have signed a memorandum of cooperation to jointly combat piracy, and the two sides will carry out more in-depth cooperation in a series of fields such as complaints and inspections of counterfeit goods.

This move has also been interpreted by many netizens as the determination that "the website will no longer sell LV fakes", which also exposes various risks of online shopping brands.

At present, more than 130000 products have been produced by inputting "LV purchase on behalf" on the shopping website, of which the lowest price is only 1380 yuan LV Speedy series handbags, while the price of LV limited edition city symbol splicing bags is million yuan. Among the numerous products, many sellers have identified themselves as "high imitations" and "A-goods", which also makes the price of the luxury goods purchasing market more confused.

In recent years, there are many cases of "cracking down on counterfeits" of international brands in the Chinese market. LV, Swarovski and other big brands have called with some domestic businesses. LV even took the shops selling fake goods in Nanjing to court, showing his determination to crack down on fake goods.

　　 Fake receipts grow savagely, and many can escape "verification"

Although many buyers rely on the "counter receipt" and "brand ID card" issued by the seller to identify whether they are genuine when purchasing overseas, at present, the only evidence that can prove the identity of luxury goods seems to be less reliable.

"Many agencies buy fake tickets of big brands, which is just like the real thing. Most people can't see it with their eyes," said Miss Chen, who once worked in Taobao.

On the Internet, the search keyword "luxury ticket" shows "no content", but after changing the keyword, you can still find a large number of online stores selling luxury ticket counters and packaging, and the price of printing a luxury ticket is between 5 yuan and 20 yuan. An online shop called "Gift Box Packing Shop" provides printing services for large brand small bills. "The model, amount, name and date can be customized, and we issue small bills at the Hong Kong counter." Staff introduction. It is reported that the store can provide LV , Hermes, Celine, Chole and other famous counters.

The receipt issued by the shop owner also has the "anti-counterfeiting function", which is sold by an online shop There is a QR code printed in the receipt. The shop owner introduced that the QR code in the fake receipt can be used completely, and the store address in Hong Kong can be successfully queried. In addition, as the "supporting" of small bills, UnionPay POS swipe cards and luxury ID cards can be purchased. A complete "genuine evidence" of a large brand can be obtained at about 20 yuan.

　　 The counter does not inspect the goods. Who can prove the identity of the famous brand?

In many online stores of luxury goods, in addition to issuing a large number of bills to prove the authenticity of the goods, the merchants will also bring a "support counter inspection", which has also become a "reassurance" for many buyers to place orders. However, the fact has proved that this sentence is basically a "blank check".

"The big brand counters generally do not deal with the goods without small bills from the counter, that is to say, the domestic counters for bags purchased overseas will not provide inspection services." The relevant person of Hangzhou Department Store said. According to an overseas shopping seller, if you want to verify whether the overseas shopping receipt on your hand is true, you can take the barcode to the domestic counter and swipe it. If you can display product information, it is genuine, but this is also very difficult to operate in the domestic counter.

Although the shopping mall does not conduct genuine inspection, many overseas shopping sellers have developed unique inspection methods. "You can take your bag to the counter and ask for polishing or repair. If you buy fake goods, the waiter at the counter will politely refuse you." said Xiao Tao, a overseas shopping seller studying in the UK. In addition, many overseas shopping customers will go to some luxury wash shops or stores and ask the master inside to help them identify the authenticity. "But even if it is fake, they can only accept it. Overseas purchasing agents are generally not allowed to return goods, and buyers actually know that it is difficult to be genuine if it is so much cheaper than the counter." Xiao Tao said.