Fashion Design Consultant Vukmirovic

"Our generation likes to do many things at the same time, and everything helps each other."

He explains his work philosophy in this way.

Perfect demonstration of the operation of fashion consulting industry.

He used himself to immerse himself in the deep connections and hot eyes of the fashion industry for many years, and worked well among many big brands to help them establish brand image and establish design style.

Maxine Martens, the boss of New York fashion search firm Martens &Heads, points out that demand for outsourcing consulting has increased rapidly in the past 5 years.

"Brand is looking for real fashion experts."

Maxine said that these people must be versatile, because the candidates who meet the requirements are very rare, so they are very popular.

"I know most of the designers, stylists, photographers, makeup artists and stars in the circle.

Every designer wants to invite me to do something.

She said.

Cameron Silver operates Decades antiques in Losangeles

Shop, as early as 1998, he served as consultant for Costume National, and later worked for Azzaro, Pringle, Boucheron, Samsonite and other brands.

"My antique clothing store is like a free consultation place. Designers come in to look at their clothes. By the way, they ask me," how do you feel about this? "," what will happen next? "And" what should I pay attention to? "

Silver said.

Of course, in general, the price of fashion consultants is not low.

They only need to work a few days a month to get 200 thousand dollars in annual salary.

The brand thinks that paying this salary is absolute value for money. As Vukmirovic said, "every two months, a new series will be launched. Designers will have no time to travel, shop and interview."

"CEO talks to you, the wives talk to you, and the designers talk to you."

Silver describes the role of consultant, "you can act as a mouthpiece for everyone, but not subject to any restriction."

The person behind the designer

The fashion consultant is different from the ordinary brand stylist, because the latter often rushing in just a week before the release.

"In fact, they can't change anything."

Vukmirovic said.

Silver also agrees with this view: "in contrast, cooperation from start to finish is much more interesting."

It is not new for fashion brands to invite fashion veterans as consultants.

Today, fashion retailers are also relying on fashion consultants.

Target takes selling young design force as a selling point. Gap is the representative of the silent group. They have several powerful design consultants in Europe, but they are secretive.

Vukmirovic and Trussardi, Silver and Azzaro and Pringle all belong to open cooperation. These brands hope to enhance their authority and influence by virtue of the deep qualifications of consultants.

"But secret cooperation still takes up the majority," Maxine said. "If customers find that brand designers are doing a very small part of their work, they will be shocked."

Assisting design is not the whole work of fashion consultant. These deep industry people can help a brand in all directions.

Before the announcement of Valentino's retirement, Carlos de Souza has been the PR director of the brand. With the departure of the master, Carlos resigned.

Now he has not only established his own jewelry accessories brand, but also acted as a fashion show in Rio De Janeiro fashion week, and also served as the image publicist of Daphne Guinness.

Fashion consultant is a fairly free part-time job, which is commendable in the fashion industry.

"When I first worked in Jil Sander, I basically lost my personal life."

Vukmiorvic said he no longer wanted to be a full-time designer.

"Fashion consultant is the perfect working condition."

Silver sums up.