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UGG Transformed Into LGG&Nbsp; &Nbsp; Shanzhai Products Emerge In Endlessly.

2010/12/2 10:08:00 135

Snow Boots Market Brand

In December 2nd, we just need to climb up. UGG It is no doubt that it is difficult to sell well. Since its popularity in the country, UGG has become a reality. Snow boots Pronoun.


Recently, the reporter visited the market and found that this winter Shanzhai version UGG snow boots. brand Up to a dozen species, labeling is not labeled, and the price is even several hundred yuan.


UGG becomes "LGG".


"Bought a pair of UGG, I didn't expect to go home and look carefully at the mark, it was LGG." Miss Wang really let the Shanzhai UGG clean up once. She said that she was now laughed at by her friends as "U elder brother".


If UGG used to be a brand, now it is the pronoun of snow boots. Since last winter, various copycat versions of UGG have become the main players in the market.


Reporters visited the market and found that most of the snow boots currently sold on the market were cottage editions. CTT, UQG, EQS, UGC, WON, EE, e&o and other Shanzhai brands abound, mostly from Guangzhou and Fujian.


Many of the brands LOGO are very similar to UGG at first glance, and there is a big "real Li Kui meeting with fake Li Gui". The rampant version of the copycat has caused customers a headache.


Reporters found that, including Xidan pearl, Beijing Raiders, new generation, zoos and other clothing market, including snow boots booth, almost all of the new models are not UGG logo, which makes the picture cheap and does not want people to see at a glance that the customers who are wearing Shanzhai goods have a headache.


A booth owner told reporters that because of copyright issues, the market banned the sale of UGG logo Shanzhai snow boots this year, so everyone entered the brand.


When the reporter said that he wanted to buy UGG's snow boots, the stall owner said that as long as the label of the heel was metal, it could be changed to the original standard of UGG, and it was exactly the same as the genuine brand in the exclusive store, and it was changed to 10 yuan. {page_break}


It seems that there are policies, there are countermeasures, businesses also have a hand.


   The price gap is big, and the boots are tricky.


There are many brands of snow boots, and the price is naturally different. The maximum price can be reduced to three hundred or four hundred yuan, which also makes some customers mistaken for snow boots to raise money.


The staff of Fujian's "13 shop" company specializing in snow boots processing told reporters that the market is cheap, that is, the super fiber skin. Generally, the popularization is wool like. The price difference of these materials is a little big.


Some cheap snow boots will also work on internal materials. It is only in the position of the upper shoe to use the fur and the whole body, but the hand will touch the inside to discover that the foot and the sole use the artificial wool, but still sells the entire fur one price.


Because the location is relatively hidden, it is not easy to be noticed. Now the Internet is more common. Customers can't see it, so they think it's a good thing.


Copycat market grab is still the same.


Beijing Raiders, a snowshoe vendor, told reporters that they now sell two hundred or three hundred pairs a day and sell five or six pairs in half an hour. And the market situation of Xidan pearl, zoo and so on is also true.


The hot selling and hot market of Shanzhai snow boots failed to stop the sale of genuine UGG.


Recently, reporters learned from the blue harbor UGG genuine store, since the winter, sales from the previous 20 thousand to 30 thousand, jumped to the current 400 thousand to 500 thousand, Halloween day also appeared a large number of customers queuing outside the door waiting for the store.


The staff told reporters that they can sell two hundred or three hundred pairs a day.


Tips


How to distinguish snow boots from bad ones?


Real wool, unless it is a special grade, is not very soft and soft. It does not touch you like a rabbit. It feels like that. Wool like: wool feels soft, and there will be no continuous open fire. It will go out in a short time, and has strong pungent taste. It will become powdery when pressed.

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