Focus: The Three Major Trends Of Cross-Border Electricity Suppliers In The Future

In recent years, China

With rapid development, various types of e-commerce platforms and businesses have sprung up.

PayPal7, the world's leading online payment platform

The Fifth China cross-border electricity supplier conference will be held to attract more than 500 large and medium-sized foreign trade providers and industry guests to discuss the future development trend of China's cross-border trade.

According to the prediction of China's Ministry of Commerce, China's cross-border electricity supplier entered in 2016.

The amount is expected to increase to 6 trillion and 500 billion yuan, reaching an annual growth rate of 30%, accounting for 20% of China's total import and export volume.

The second global cross border trade report jointly released by PayPal and research firm Ipsos showed that last year, 19% of the world's online shoppers had experienced shopping from Chinese websites, and China has become the second most popular cross-border e-commerce exporter in the world.

Through the attention and research of China's cross-border electricity supplier market in recent years, PayPal summed up the three major trends that China's cross-border trade will face in the future: developing China's quality and Chinese brands has become the choice of more and more Chinese merchants, and gradually gained recognition from overseas markets; vertical operation and emerging category development are the way to break through the small and medium-sized foreign trade business; social media platform has become a must for cross-border sales of merchants.

It is understood that in recent years, more and more large Chinese cross-border electricity suppliers began to export more high-quality products and create their own brands.

StyleWe is a global cross-border designer e-commerce platform launched in July last year. It is committed to providing global consumers with original, high-quality and unique fashion products through cooperation with the world's leading independent designers.

"For small quantities of designer costumes, StyleWe's business has made good use of the advantages of China's supply chain resources, which are faster than those in Southeast Asia and lower cost than those in Europe and the United States. It has broken away from the characteristics of traditional clothing sales mainly relying on brands, and reshaped the traditional garment manufacturing industry."

Zhao Rui, vice president of its products, said.

He disclosed that the platform has already cooperated with more than 400 designer brands both inside and outside China.

As of January this year, the platform's monthly income exceeded 5 million US dollars, and its steady and rapid growth.

The platform won the angel investment of Lenovo fund 15 million yuan not long ago.

Since its launch at the end of March this year, its APP ranks the top 30 in the App Store Shopping classification.

From the perspective of sales products category, apart from traditional clothing and 3C products, the proportion of Internet services and technology innovation continues to expand, making the export cross-border e-commerce product category change more abundant.

Excellent hair Tong is a cross industry e-commerce platform for the wig industry.

The platform focuses on the seamless connection of manufacturers and traders of Chinese wig products to many small and medium-sized buyers and consumers through the Internet.

According to Ren Liang, general manager of the platform, in the global wig market with a scale of more than 100 billion dollars, the goal of the company is to occupy 10% of the export market share.

Another Paypal cross border business representative, founded in 2013, Shenzhen Chuang Ke workshop Technology Co., Ltd., is dedicated to building open source engineering blocks platform MakeBlock, providing global site creation, DIY enthusiasts and Geek users with standing robots to create and build solutions.

According to Li Ran, the vice president of the company, the company has developed from the first few people to the present more than 300 people, and the turnover in 2014 has reached about 20000000 yuan.

At present.

MakeBlock has entered more than 140 countries and regions, and has cooperated with more than 20 thousand schools and educational institutions.

At the same time, Twitter and Facebook social media, by virtue of the natural "strong interaction" attribute, can help cross-border e-commerce enterprises achieve the purpose of brand communication at a lower cost, thus becoming a must for China's cross-border electricity providers to open up overseas markets.

In recent years, in addition to advertising directly on social media, Chinese merchants have also taken some new forms, such as cooperation with foreign social media red men.