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Tmall Top 8 Brand Sales Ranking (September)

2014/10/4 15:26:00 84

TmallBrandSales

Men's wear

How much is the listing of Ali? It brings some good spirits. In September, Tmall men's wear.

Sale

The situation is noticeable warmer. Compared to August, the sales of jeep in the top of the top selling list increased by about 23 million yuan in September, while Mark Ed Faye's sales in the second place also increased by more than 10 million yuan.

In September, it was a good performance. It broke into the top ten of sales list, ranked seventh, sales volume was about 19 million yuan, while in August, sales of Jin Ba were only 9 million 600 thousand yuan.

Men's shoes

The Playboy continues to rank first, sales in September exceeded 70 million yuan, and AOKANG, the leading second, exceeded 40 million yuan. AOKANG's turnover in September was about 26 million yuan.

In August, the Bulls lost their top ten, replacing Smiar in the top ten, sales in September and around $9 million 900 thousand in September, and sales in August were $4 million 540 thousand.

Women's wear

Tmall's women's clothing market is still dominated by Han dresses. Its sales volume exceeds 60 million yuan, which is more than 20 million yuan in August.

In the long run, the top three of women's wear list was squeezed to fourth, and sales in September dropped slightly, to 23 million 110 thousand yuan. Instead of entering the top three, it was another Internet brand goblin pocket, with sales of 27 million yuan in September.

In addition, Bosideng re entered the top ten of hot selling in September.

brand

And in the August sales ranking, there was no Boston in the top fifteen.

Women's shoes

Internet brand GUCCI Tianlun climbed to the first place in the top selling list in September, with sales of about 19 million 800 thousand yuan, and the number one in August dropped to fourth, but sales increased by 14 million 900 thousand yuan.

September

Tmall

The hot selling brand of women's shoes has not changed much compared with that in August, with only a new brand of BELLE.

In addition, compared to the situation that Taobao brand is the sole brand of Internet brand, the status of traditional brand in Tmall platform is more stable.

Luggage and bags

Seven wolves ranked first, sales in September were 24 million 170 thousand yuan, playboys second, sales were 7 million 360 thousand yuan, ranked third in old people, and sales in September reached 6 million 610 thousand yuan.

At present, there are not many international luggage brands to enter Tmall platform. Tmall's turnover in bags is not large, but Ali listed on the NYSE in September, such as the attention of many international brands. As early as April, the luxury brand Burberry has entered Tmall platform. These changes may bring a big shuffle to Tmall's luggage market.

Children's wear

In September, the sales of the Antarctic reached 21 million 920 thousand yuan, an increase of more than 10 million yuan compared with August, and Disney, an increase of about 8 million yuan.

In September, ten of the top two brands were imported from Yantai and Quanzhou, including the two brands of children's clothing.

Underwear

The number one sales of underwear category is Rana, with sales more than 44 million yuan. The second place is the south pole, with sales of about 44 million 870 thousand yuan, followed by seven wolves, and sales of 20 million 870 thousand yuan, ranking third.

The underwear market is highly polarised. The first tier of Lasha and the southern people form the first tier. The brand is far ahead of the sales, while the second group of seven wolves, Fenton, North Pole and Playboy is fiercely competitive. While the ranking of cats, Meng Na, Heng Yuan Xiang and the top ten of the red bean is not stable.

Bedding

Heng Yuan Xiang's sales in Tmall platform in September amounted to 21 million 270 thousand yuan, ranking first in home textile brands, ranked second in north polar goods, sales were 19 million 790 thousand yuan, and the Antarctic ranked third, with sales of 16 million 930 thousand yuan.

Gold ranked fourth in the top selling brands of bedding products in September, with sales of about 7 million 830 thousand yuan, and Jie Liya ranked fifth, with sales of 6 million 610 thousand yuan.

Kang Er Xin, Disney, Fu Tian Jie Yu, pig pig Lele and dragoon are sixth to tenth.


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